I Spy with My Non-GMO Eye

SunButter - in their latest I Spy SunButter Sweepstakes -  is asking fans who are absolutely nuts about the alternative butter spread to embark on a scavenger hunt for photos of the brand's logo and products at retail stores for a chance to win $1000.

The Rules:

1. Take photo of SunButter product(s) on store shelves, or the yellow SunButter sign displayed at select grocery store chains 
2.  You may enter only once and you must fill in the information requested using their online form provided on the site
3. Submission must be received by June 30, 2017

The Prizes: 

A total of ten (10) prizes are available to be won during the Sweepstakes Period:

1. One Grand Prize winner will receive one (1) $1,000 Visa Gift Card
2. Two Runners Up will receive one (1) $500 Visa Gift Card each
3. Seven Honorable Mention winners will receive one (1) $100 Visa Gift Card each

The Submission:

Summary: I had never heard of SunButter prior to making my journey to the local Chelsea Fairway. It's a smart way to get users acquainted with the brand and maybe even snag a few sales. Thankfully, all SunButter products were located on the bottom shelf (hello, my short friends). After submitting my pic, I was prompted to earn more entries by liking and following the brand on their social platforms. Genius!

Score (out of 5)
Entertaining: 3
Creative:  4
Usability: 4
Overall Score: 4